Our final logo we've created for Social Kettering is more sleek and redefined to better fit was the organization is about.
The font used for Social is Helvetica Neue, and the font used for Kettering is Menlo.
The logo was a deep maroon red, supposedly to represent the city of Kettering. The font was block like and overall wasn't thought over as well for being branded on to papers or products.
The digital design students went through putting the logo in a series of colors and variations; to make sure the logo could be recognized on a variety of different mediums. Like paper, clothing, stickers, posters, even digitally transfer it without having an issue.